Are you interested in launching a new product, starting your own company or revolutionizing
a market? The Entrepreneurship Concentration will provide you with the theoretical
and practice-based background needed to manage new ventures in start-ups and at established
organizations. You’ll have the opportunity to work with faculty, alumni working as
venture capitalists, and local business owners and entrepreneurs to create and propose
new business plans.
Requirements to Declare Concentration
Completion of J-Core coursework is required for all courses noted below but MIS. As
of Fall 2024, Receiving a B- or better in MKTG 311 is a prerequisite for declaring
the concentration.
Concentration Requirements
As of Fall 2024, in addition to the standard curriculum for the BSBA degree, students
wishing to fulfill a concentration in Entrepreneurship are required to complete a
total of five courses (specified below). At graduation you must have a combined GPA
of 2.7 or higher in your Entrepreneurship concentration courses to be awarded the
concentration. Only courses taken at Binghamton University or as part of a study abroad
program will count towards a concentration GPA.
Coursework
The schedule of course offerings is available in the official Binghamton University
Schedule of Classes on BU Brain.
Descriptions of courses are listed in the Binghamton University Academic Guide and course descriptions for the upcoming semester are available on BU Brain.
Contact Undergraduate Academic Advising for the most updated list of core courses and electives, as well as required pre-requisites.
Required Courses (5 total/4 if enrolled in SOM prior to Fall 2024)
Complete all of the following:
-
ENT 460 - Entrepreneurship
The focus of this class is on recognizing opportunities and
creating new ventures. We will investigate the "mindset" of
an entrepreneur, as well as the components, tools, and the
best practices of entrepreneurship. We will use the most up
to date practices of the startup ecosystem to evaluate the
viability of your new venture; write a business plan; build
an "E-team" that possesses the attributes necessary for
success; financing; starting and operating a business, and
creating liquidity for shareholders.
IF YOU ARE EXCITED ABOUT STARTING A NEW VENTURE
AND WANT TO BE CONSIDERED FOR THIS CLASS, YOU
NEED TO SUBMIT A ONE PAGE DOCUMENT EXPLAINING;
YOUR IDEA; WHAT PROBLEM IS IT SOLVING? WHO HAS
THIS PROBLEM? MOREOVER, HOW ARE THEY SOLVING IT
SUBMIT THIS TO: frontera@binghamton.edu
4 Credits
Traditionally offered fall and spring semesters
Levels: Undergraduate
-
ENT 465 - Entrepreneurial Finance
Levels: Undergraduate
Electives
Select three of the following (select only two if enrolled in SOM prior to Fall 2024):
-
LEAD 351 - Leadership Skills&Development
Levels: Undergraduate
-
LEAD 353 - Strategic Leadership
Levels: Undergraduate
-
LEAD 354 - Innovation and Creativity
This class will learn what organizations do to stimulate
creativity in employees and throughout the organization,
manage the innovation process, foster external ties for
partnerships for innovation, and bring products to market.
Students will interact with Chief Innovation Officers and
team members of these organizations. Students will also be
encountering and practicing creativity skills and tools
themselves in the classroom turned Innovation Lab.
Not open to students with credit in LEAD 480A
Levels: Undergraduate
-
MKTG 320 - Marketing Research
Levels: Undergraduate
-
MKTG 460 - Strategic Product & Brand MGMT
Levels: Undergraduate
-
MKTG 465 - Social Media Marketing
Levels: Undergraduate
-
MIS 460 - E-Business
This course introduces the fundamental concepts and
implementations of e-business. There are two purposed of
this course. First, students are provided with e-business
concepts in MIS and Marketing. This covers the
important topics in e-commerce such as market
mechanisms, retailing, consumer behavior, customer service
and advertising, B2B and collaborative commerce, etc.
Second, students are learning and practicing web design
with HTML and major web design tools. Students will extend
the understandings of internet strategy through utilizing
the Internet to target customers and create and implement
business plans.
4 credits
Prerequisites: MIS 311
Offered Fall semesters
Levels: Undergraduate
